Using Information to Develop a Culture of Customer Centricity

Customer Centricity, Analytics, and Information Utilization David Loshin, Abie Reifer ... Using Information to Develop a Culture of Customer Centricity. DOI: http://dx.doi.org/10.1016/B978-0-12-410543-0.00002-0 Copyright © 2013 Elsevier ...

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Author: David Loshin

Publisher: Elsevier

ISBN: 9780124115132

Category: Computers

Page: 108

View: 828

Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

Customer analytics

Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization. Waltham: Morgan Kaufmann. Maldonado, S. (2010). Analítica web: medir para triunfar. Madrid: ESIC.

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Author: Núria Braulio Gil

Publisher: Editorial UOC

ISBN: 9788490649114

Category: Computers

Page: 118

View: 986

Las organizaciones han usado estrategias, como la inteligencia de negocio, para tomar mejores decisiones a partir de los datos. Actualmente, en la era de los datos, nuestros clientes son más inteligentes, están más informados y ya no son tan leales con nuestra marca. Esperan experiencias inolvidables y profundamente personalizadas en cada una de las interacciones con nuestra organización. Como resultado, las organizaciones están obligadas a transformar sus estrategias para conocer mejor las necesidades y preferencias de sus clientes, basándose en una enorme cantidad de datos.

E Business and Telecommunications

Bus. Rev. 20(4), 315–330 (2008) Loshin, D., Reifer, A.: Using Information to Develop a Culture of Customer Centricity. Customer Centricity, Analytics, and Information Utilization. Morgan Kaufmann, Burlington (2013) Womack, J.P., Daniel, ...

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Author: Mohammad S. Obaidat

Publisher: Springer

ISBN: 9783319678764

Category: Computers

Page: 475

View: 386

This book constitutes the refereed proceedings of the 13th International Joint Conference on E-Business and Telecommunications, ICETE 2016, held in Lisbon, Portugal, in July 2016. ICETE is a joint international conference integrating four major areas of knowledge that are divided into six corresponding conferences: International Conference on Data Communication Networking, DCNET; International Conference on E-Business, ICE-B; International Conference on Optical Communication Systems, OPTICS; International Conference on Security and Cryptography, SECRYPT; International Conference on Signal Processing and Multimedia, SIGMAP; International Conference on Wireless Information Systems, WINSYS. The 20 full papers presented together with an invited paper in this volume were carefully reviewed and selected from 241 submissions. The papers cover the following key areas of e-business and telecommunications: data communication networking; e-business; optical communication systems; security and cryptography; signal processing and multimedia applications; wireless networks and mobile systems.

Operations Research and Enterprise Systems

5 Conclusion more customer outcomes are collected, one can expect to improve the accuracy of the estimated probability ... Loshin, D., Reifer, A.: Using Information to Develop a Culture of Customer Centricity: Customer Centricity, ...

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Author: Greg H. Parlier

Publisher: Springer Nature

ISBN: 9783031107252

Category: Computers

Page: 240

View: 453

This book includes extended and revised versions of selected papers from the 9th and 10th edition of the International Conference on Operations Research and Enterprise Systems (ICORES 2020 and ICORES 2021). ICORES 2020 was held in Valletta, Malta from 22 – 24 of February 2020, and ICORES 2021 was held as an online event due to the Covid-19 pandemic, from 4 – 6 of February 2021. The 11 full papers included in this book were carefully reviewed and selected from 132 submissions. The ICORES 2020 and 2021 book contains extended and revised version of proceedings papers dealing with operations research and enterprise systems.

Handbook on Customer Centricity

Strategies for Building a Customer-Centric Organization Robert W. Palmatier, Christine Moorman, Ju-Yeon Lee ... Moynihan and Pandey (2010) find greater performance information use for Developmental cultures and Taylor (2011) and our ...

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Author: Robert W. Palmatier

Publisher: Edward Elgar Publishing

ISBN: 9781788113601

Category: Business & Economics

Page: 384

View: 952

Drawing on the expertise of leading marketing scholars, this book provides managers and researchers with insights into the fundamentals of customer centricity and how firms can develop it. Customer centricity is not just about segmentation or short-term marketing tactics. Rather, it represents an organization-wide philosophy that focuses on the systematic and continuous alignment of the firm’s internal architecture, strategy, capabilities, and offerings with external customers.

Business models and key success drivers of agtech start ups

Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization. London: Morgan Kaufmann. Magretta, J., 2002. Why Business Models Matter. Harvard Business Review.

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Author: Lohento, Ken

Publisher: CTA

ISBN: 9789290816669

Category: Technology & Engineering

Page: 100

View: 658

This interpretative phenomenological research focuses on youth-led companies offering digital services to the agrofood sector in West Africa. Youth is considered as per the African Union definition: individuals aged between 15 and 35 years old. Our research questions were to understand the business models adopted by these start-ups; how their business models and business model innovation lead to business success; other key drivers that can support the achievement of success. With this study, we aim to contribute to the limited existing body of knowledge on this nascent but growing business field in West Africa. Though focused on West Africa, analyses go beyond and are of interest to any stakeholders interested in this subject in Africa in particular.

Empowering Sustainable Industrial 4 0 Systems With Machine Intelligence

The Probability of Ischaemic Stroke Prediction with a Multi-Neural-Network Model. Sensors (Basel), 20(17), 4995. doi:10.339020174995 ... In D. Loshin & A. Reifer (Eds.), Using Information to Develop a Culture of Customer Centricity (pp.

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Author: Ahmad, Muneer

Publisher: IGI Global

ISBN: 9781799892038

Category: Computers

Page: 315

View: 448

The recent advancement of industrial computerization has significantly helped in resolving the challenges with conventional industrial systems. The Industry 4.0 quality standards demand smart and intelligent solutions to revolutionize industrial applications. The integration of machine intelligence and internet of things (IoT) technologies can further devise innovative solutions to recent industrial application issues. Empowering Sustainable Industrial 4.0 Systems With Machine Intelligence assesses the challenges, limitations, and potential solutions for creating more sustainable and agile industrial systems. This publication presents recent intelligent systems for a wide range of industrial applications and smart safety measures toward industrial systems. Covering topics such as geospatial technologies, remote sensing, and temporal analysis, this book is a dynamic resource for health professionals, pharmaceutical professionals, manufacturing professionals, policymakers, engineers, computer scientists, researchers, instructors, students, and academicians.

Using Information to Develop a Culture of Customer Centricity

The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased ...

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Author: David Loshin

Publisher: Morgan Kaufmann

ISBN: 0124105432

Category: Business & Economics

Page: 86

View: 819

This guide sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity.

International Marketing An Asia Pacific Perspective

It is grounded on high quality customer-related data and enabled by information technology (Buttle 2009, p. 15). CRM is focused on the development of a customer-centric business culture dedicated to ...

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Author: Richard Fletcher

Publisher: Pearson Higher Education AU

ISBN: 9781442561250

Category: Business & Economics

Page: 747

View: 798

International Marketing, 6e is written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia–Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by subsidiaries of multinational enterprises (MNEs) as well as small and medium scale enterprises (SMEs), mainly exporters, which make up the vast bulk of firms involved in international business in the Australasian region. International Marketing, 6e clearly demonstrates the links between the different stages of international marketing, connecting analysis with planning, planning with strategy and strategy with implementation. Key concepts are brought to life with comprehensively updated statistics, recent illustrations, and a variety of real-world examples and case studies.

Sales Management

Of course, the development of metrics will be influenced by the idiosyncrasies of the industry and the company itself. ... Under a customer-centric culture, the CRM system will be viewed as a primary mechanism through which information ...

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Author: Paolo Guenzi

Publisher: Bloomsbury Publishing

ISBN: 9781137285744

Category: Business & Economics

Page: 448

View: 884

Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies.